Interview with Dr. Chet Yong, Chief Innovation Officer, Ananda Development

 1) What do you feel are the biggest challenges IT leaders are currently faced with within their business?
Truly understanding and internalising the role of not only being a technologist / project manager / solution expert but also accepting the fact that the organisation looks to IT leadership to play the role of organisation coach / transformation or change mgt. expert / part business or operations owner.

2) As an IT leader, what do you feel businesses continue to get wrong when it comes to their IT strategy?
The tendency to play safe / only make the bets with clear and proven track record / ROI etc.

3) What are the latest trends and behaviours you predict will be surfacing on the market over the coming 12 months?
Increasing pressure and anxiety caused by emerging tech / new business models / digital disruption will tend to cause knee-jerk mgt. decision making and impatience – both a deadly combination to the business.

4) What is the best piece of advice you have received within your job over the years?
Not only you have to show that you have a sharp mind and a listening ear but you need to earn the trust and win the love of the organisation to get any results. Which leads to: At the end of that day, you have to “change people” or you have to “change” people.

5) What is one key takeaway you hope our IT audience leaves with after hearing your presentation on site?
All the knowledge and mastery of digital transformation is only the “How” answer. You still have to individually deal with the organisation’s “Why”, “Who”, “What” and “When” to achieve your goals.

ABOUT ANANDA DEVELOPMENT
Ananda Development was founded in 1999 and held its IPO on SET (Thailand) in 2012. Since its inception, it has focused on developing captivating brands that offer unique Urban Living Solutions. This has resulted in it becoming the leading developer of high rise residential projects in close proximity to mass transit stations in Bangkok and the largest developer of new residential units in Bangkok. Ananda achieved this success through its branded products such as “IDEO”, first launched in 2007 and “IDEO MOBI” first launched in 2012. Its stylish, modern, technological and high quality, yet affordable products have led to Ananda becoming one of the best-known property development brands in Bangkok.

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